International Business Fundamentals (BBB 4M)

Course Overview

Course Title: International Business Fundamentals, Grade 12
Course Code: BBB 4M
Grade: 12
Course Type: Mixed (University,College)
Credit Value: 1.0
Prerequisite: None required
Department: Business Studies
Tuition Fee (CAD): $639

This course provides an overview of the importance of international business and trade in the global economy and explores the factors that influence success in international markets. Students will learn about the techniques and strategies associated with marketing, distribution, and managing international business effectively. This course prepares students for post-secondary programs in business, including international business, marketing, and management.

Overall Curriculum Expectations

By the end of the course, students will gain proficiency in the following areas:

Business, Trade and the Economy
  • demonstrate an understanding of terminology, concepts, and basic business communication practices related to international business;
  • analyse the impact of international business activity on Canada’s economy;
  • demonstrate an understanding of how international business and economic activities increase the interdependence of nations.

The Global Environment for Business
  • analyse ways in which Canadian businesses have been affected by globalization;
  • demonstrate an understanding of the factors that influence a country’s ability to participate in international business;
  • assess the effects of current trends in global business activity and economic conditions.

Factors Influencing Success in International Markets
  • analyse the ways in which cultural factors influence international business methods and operations;
  • assess the ways in which political, economic, and geographic factors influence international business methods and operations;
  • identify and describe common mistakes made by businesses in international markets;
  • evaluate the factors currently affecting the international competitiveness of Canadian businesses.
Marketing Challenges, Approaches and Distribution
  • assess the challenges facing a business that wants to market a product internationally;
  • compare the approaches taken by various companies to market their products internationally;
  • demonstrate an understanding of the logistics of, and challenges associated with, distribution to local, national, and international markets.
Working in International Markets
  • analyse the ways in which ethical considerations affect international business decisions;
  • assess the working environment in international markets;
  • demonstrate an understanding of the process for crossing international borders as it relates to international business. Practices: demonstrate an understanding of responsible practices related to visual arts.

Unit Overview

Unit 1: Prerequisite Review10 hours
Unit 2: Introduction to International Business25 hours
Unit 3: Culture, Politics and Economics20 hours
Unit 4: International Trade25 hours
Unit 5: Marketing and Logistics20 hours
Unit 6: Culminating Project15 hours
Total Hours110 hours
Teaching and Learning Strategies

Enthusiastic teachers and instructors bring unique teaching and assessment methods to the classroom because students learn best when they are engaged in a range of different learning techniques. The activities allow students to apply learned concepts to current world social, economic, and environmental issues which impact daily life. Opportunities to relate knowledge and skills to these wider contexts will motivate students to learn in a meaningful way and to become life-long learners. Instructors also inspire students to become successful problem solvers by investigating, providing alternative reasoning and solutions to problems as well as dedicating time and energy to the tasks at hand.

Effective instructional techniques utilize students’ existing knowledge and by capturing their interest and engaging in meaningful participation. Students will be engaged when they are able to see the correlation between the learned concepts and their ability to apply them to the world around them and in real-life situations. Students will have the chance to learn using a wide range of methods which include self-learning, cooperative learning as well as learning through teacher guidance as well has hands-on experiences. The methods and strategies teachers implement will be tailored to the learning requirements and the individual needs of the students. Teachers will achieve effective instruction in an online environment by using videos, interactive animations and virtual labs and discussion forums and video conferencing/live chat.

Individualized Accommodations for Students

Our methodology for student assessment follows the Growing Success Assessment, Evaluation and Reporting in Ontario Schools First Edition, Covering Grades 1 to 12 (2010) manual published by the Ontario Ministry of Education. Assessment is the process of gathering information that accurately reflects how well a student is achieving the curriculum expectations in a subject or course. Assessment tools are designed to improve student learning which includes descriptive feedback, coaching, observations and self-assessments. In addition, student can be independent and set individual goals, monitor progress against these goals, determine next steps and reflect on their thinking and learning.

For a student with special education needs who requires modified or alternative expectations, assessment and evaluation of his or her achievement will be based on the modified curriculum expectations or alternative expectations outlined in the student’s Individual Education Plan (IEP). Accommodations required to facilitate the student’s learning may be identified by the teacher, however recommendations from a School Board generated in the form of an Individual Education Plan (IEP) should be used, if available. 

For a student with special education needs who requires “accommodations only”, as described in his or her IEP, assessment and evaluation of achievement will be based on the appropriate subject/ grade/course curriculum expectations and the achievement levels outlined in the curriculum documents.

A student’s Individual Education Plan (IEP) describes his or her educational program and any accommodations that may be required. The IEP specifies whether the student requires:
accommodations only; or
modified learning expectations, with the possibility of accommodations;

Assessment accommodations are changes in procedures that enable the student to demonstrate his
or her learning. These may include:
visual supports to clarify verbal instructions, assistive devices, or some form of human support;
alternative methods for the student to demonstrate his or her achievement of expectations (e.g., allowing the student to take tests orally) or the allowance of extra time to complete the assessment;
alternative settings that may be more suitable for the student to demonstrate his or her learning.

If accommodations are required to assess and evaluate student learning, the strategies to be used are outlined in the student’s IEP.
For further details about the different types of accommodations, modified learning expectation and alternative programs please refer to Growing Success Assessment, Evaluation and Reporting in Ontario Schools First Edition, Covering Grades 1 to 12 (2010)

Materials Required

Standard Computer Requirements for all courses:
-Processor speed of 2 GHz or faster
-Memory of 4 GB RAM or greater
-A high speed internet connection with a connection speed of 10 MB/s or better.
-Monitor and video card with 1024×768 or greater resolution
-Keyboard and Mouse is recommended
– Microsoft Excel or equivalent
– Microsoft Word or equivalent